After an extremely successful launch of the makeup brand Fenty Beauty, which was included in TIME’s 25 Best Inventions of 2017, Rihanna is expanding her business to empire – she is launching a lingerie line. Earlier this month the singer started dropping hints of the upcoming launch and since today everyone can finally actually purchase the Savage X Fenty underwear collection.
Rihanna has always been a person who celebrates diversity and individuality and as she has said, ‘it was important to me to push the boundaries, but also create a line that women can see themselves in, I want to make people look and feel good, and have fun playing around with different styles.’
Savage X Fenty collection will include 90 pieces of lingerie, sleepwear and accessories. It comes with four different capsule collections:
- On the Reg – everyday essentials like T-shirt bras and undies.
- U Cute – lacy pieces that include femme-in-the-front, frisky-in-the-back bikini-cut knickers
- Damn – sassy bodysuits, suspenders and all that
- Black Widow – ultra sexy and risqué collection with half-cut bras, open-back bikini bottoms an embellished jumpsuits.
Same as Rihanna’s makeup line that has a huge range of different products for different skin tones, the underwear collection has a huge range of sizes. Bras are available from a 32A to 44DD, with lingerie, underwear and loungewear coming in sizes from XS to 3XL.