Fragrance research in London

Yesterday the FCP course took a trip to London in order to do some research on our current project on fragrances. Me and a few other girls walked around central London and took loads of pictures of interesting fragrance stands and nice packaging in stores.

What really caught my eye was the gorgeous mother’s day floral box by Jo Malone. It’s an exclusive present that would make anyone receiving it happy.

Categories FCP

FCP outcomes photoshoot

Last week we had a task to do a photoshoot based on the following 5 words:

  • surrealism
  • theatrical
  • kitsch
  • feminine
  • fable

It was a group project and after a lot of time consumed by thinking of various ideas, we decided to stick with the idea of using makeup in an unexpected way, not like it is used on a daily basis. Also our photoshoot tells the story of how people nowadays are manipulated using beauty products as well as post production. It was our first kind of a serious photoshoot and even though we were stressing about it in the beginning, it was a fun process and we all were happy with the final results.

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Tim Gutt

Tim Gutt is a photographer that I discovered recently during my FCP seminar. We were analysing his Star Signs editorial for Vogue issue of December 2010.


My first thoughts of the imagery were that it’s really nice and creative. When we started visually analyzing the pictures as a group, we came up with these key points about the photographs:

  • every picture is of the same colour palette, gloomy colours are dominant
  • all are studio shot and staged
  • outfits of the model link with the background
  • images refer to mythological content and fairytales


Since I really liked this shoot, I wanted to do some more research on the photographer. It made me quite sad that no matter how hard I tried, I wasn’t able to find any information on him except from his Instagram page.


thank you for reading 💖

FCP sketchbook


As a part of the Fashion Communication & Promotion course at Nottingham Trent University everyone must have a sketchbook, in which one basically has to research various things related to the course or the fashion industry. When I first heard about the whole sketchbook thing, not gonna lie I had mixed feelings about it, since I’ve never done anything similar to that before. But now I quiet enjoy it and even find it relaxing. I usually sip on tea and listen to my favourite songs while cutting and sticking down various imagery to my sketchbook.


Students were able to choose whatever format or appearance they prefer their sketchbook to be. Hence me being kind of a minimalist, I chose a simple A4 grey notepad – it looks clean and sophisticated.


What I like about it the most is that there are no strict rules – students can respond to lectures/seminars or do any kind of their own research in their sketchbooks. As the tutors said, they aren’t going to grade it by its looks or anything like that, it only has to be visible that one is engaged with the course.



Tim Walker 2013. VISUAL ANALYSIS


In the centre of the photograph there is a skinny girl with pale skin and long white hair sitting on a deer. Both the animal’s and the girl’s bodies are seen from the side, however their heads are turned forward. We can see the deer in its full height. The girl is touching her face with both of her hands, her left leg is bent and right leg is behind the animal so it is not fully visible. The girl is wearing a long bright blue see-through garment that also covers half of the animal she is sitting on. The most dominant hue in the picture is blue. The background above girl’s head is filled with leafless trees and bright sky can be seen in the empty spaces between tree branches. The background on the bottom of the picture is filled with weeds, grass, plenty of branches that had fallen off the trees and a numerous amount of tiny white flowers.

The subject matter of the picture is no doubt the model. The girl’s skin is extremely pale and her hair is platinum blond, hence there is a vast contrast between her features and the relatively dark background. Most of the picture is painterly, however the tree branches in the background seem to be linear. Also, the repetition of the trees in the background make the girl and the deer she’s sitting on stand out more. It looks like the girl is somewhat merged with the animal, repetition can be seen in their postures as well as the girl’s hair looks kind of alike to the deer’s horns. Moreover, contrast can be seen between the background being very busy and the girl looking plane and pure. However, the deer almost merges with the background because of its colour being very similar to the colour of the trees in the background. The photograph looks a bit similar to other images taken by Tim Walker:



This image is a bit similar to the previous one by its colour palette, as well as a pale model being the centre of attention. In both pictures the background has to do a lot with nature – there are trees and other plants involved in the composition.






Another photograph made by Tim Walker has a few similarities to the previous one because of its mysterious mood and again – a pale blonde model is in the centre of attention.



Cool tones of the image create a dramatic and mysterious, somewhat magical mood. Moreover, the see-through cloth gives the photograph a romantic and sultry look, while the white hair and pale skin of the girl look pure and innocent. Girl’s hair is tangled to the branches of the trees hence it looks like she belongs to the forest and is a part of nature. Both the mysterious mood of the photograph and the fact that the girl is comfortably sitting on a deer makes it look like the girl may have been living in the forest with other animals, maybe is a witch, fairy or other mythological creature.

Can the girl be the deer lady? The deer lady is a spirit in Native American mythology and is associated with love and fertility. She is told to appear as either a beautiful youthful woman or a deer, but can the fact that the girl’s complexion is flawless, she looks young and is sitting on a deer say that she may be the previously mentioned mythological creature?

Can the girl could also be a reference of the Mori Girl, but in a more Western way? The Mori Girl is a fashion trend which originated in Japan and means the forest girl in the English language. Key aspects to this trend are loose dresses and earthy tones, which can be seen in the image.

All in all, I find this photograph very fascinating. The composition and the colour palette of the picture is very visually pleasing and the idea behind the picture seems to be very pure and romantic. I think that Tim Walker has made a brilliant job with this photograph.


1.Wikipedia. 2017. Deer Woman. [ONLINE] Available at: [Accessed 19 November 2017].

2. Buzzfeed. 2015. This Forest Girl Fashion Subculture Is Truly Enchanting. [ONLINE] Available at: [Accessed 19 November 2017].